McCarthy Media Group is a direct marketing company that focuses on Mailing List Management, List Brokerage, Resource Guide Publishing, Business to Consumer lead generation, Insert Managers for both Catalog and Package Inserts, Catalog Bind-ins, Statement Stuffers and other Cooperative direct mail.
We also bring a unique perspective to the list and media marketplace as mailers and publishers of a very successful and responsive DIY Resource Guide program through our sister company, Greenlinks Publishing. This targeted Resource Guide reach 1,000,000 DIY direct mail buyers and subscribers each year.
All of our systems and activity are directed at creating profit centers for our list, insert and advertising clients.
At McCarthy Media Group, we work with our list owners to increase targeting capability which gives the end user every opportunity to say yes to our list and insert products. We partner with our list owners and clients to optimize opportunities for both companies. We value and appreciate the business relationship that we develop with our business partners.