National Household Database Masterfile
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| 115 Million |
Households |
$75/M BASE |
| 167 Million |
EXACT Date of Birth |
$75/M BASE |
| 23 Million |
Telephone Numbers |
$75/M BASE |
PROFILE: National Household Database is a comprehensive master file whose objective is to acquire and maintain all consumer Households nationally with complete demographic and lifestyle information.
LIFESTYLE
- Sweepstakes
- General Merchandise
- Grandparents
- Books
- Golfers
- Hunting-Fishing
- Plus 37 Additional Lifestyles
DEMOGRAPHIC
- Age - $10.00/M
- Hotline - 1 Mo. $7.50/M, 3 Mo. $6/M, 6 Mo. $5/M
- Gender - $5.00/M
- Income - $6.00/M
- State, SCF - $3.50/M
- Zip - $5.00/M
- Marital Status - $3.50/M
- Dwelling Type - $4.00/M
- Key Code $3.00/M
- Telephone Numbers $20.00/M
Terms:
Net 30 Days from Mail Date. Sample must be approved. Mail Date must be cleared. Delivery 3 to 5 working days from receipt of order. $15.00/M plus shipping on cancelled orders. Payment due in Full on all cancellations after Merge Purge or after Mail Date. All Legitimate deductions require computer verification. Net Name arrangement available.
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Update Schedule
QUARTERLY
Unit of Sale
N/A
Gender
37% Male
63% Female
Minimum Order
10,000
Addressing
3480 Cartridge
4 Up Cheshire
9 Track 1600/6250
CD Rom
Diskette
Electronic
E-mail
FTP
Zip Disk
Zip Sequence
| CD-Rom | $30.00 |
| Cartridge | $30.00 |
| Diskette | $25.00 |
| Email | $50.00 |
| FTP | $50.00 |
| Mag Tape | $30.00 |
| P/S Labels | $10.00/M |
| Zip Disk | $30.00 |
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WELCOME to the National Household Database. This is a dynamic list product, that is updated monthly, which allows marketers the opportunity to zero in on their target market. National Household Database is a great way to reach the consumer at home with age and income for your criteria driven products. We also feature over 125 special interest and lifestyle selects.
Our new MMG SmartBase enables marketers to choose from over 1,200 unique consumer selects based on finely tuned marketing surveys which have been modeled and also can be further enhanced with standard demographic data.
| 900 Callers |
53,730 |
| Animal Donors |
129,549 |
| Antiques |
630,092 |
| Art |
678,751 |
| Automotive Work |
201,017 |
| Bible/Devotional Reading |
553,572 |
| Bicycling |
551,170 |
| Bird Watching |
20,885 |
| Boating |
397,613 |
| Book Reading |
1,361,417 |
| Business Travel |
192,387 |
| Buy Pre-Recorded Videos |
274,505 |
| Cable TV Users |
157,424 |
| Camping & Hiking |
835,932 |
| Career Oriented Activities |
254,698 |
| Cash - Low & MOB's |
1,044,057 |
| Charitable Donors |
307,741 |
| Children By Age |
2,142,960 |
| Children MOB's |
52,089 |
| Collectables |
723,414 |
| Community Activities |
575,015 |
| Conservative Donors |
1,261,544 |
| Cooking |
1,206,207 |
| Craft MOB's - Cooking |
29,246 |
| Craft MOB's - Female |
24,809 |
| Craft MOb's - Female & Male |
163,259 |
| Craft MOb's - Male |
30,506 |
| Crafts/Needleworking/Sewing |
928,178 |
| Credit Card COA's |
1,220,634 |
| Credit Card MOB's |
498,949 |
| Credit Card New Issues |
6,112,191 |
| Credit Declines |
96,567 |
| Crossword Puzzles |
575,015 |
| Cruise Ship |
517,619 |
| Cultural Arts |
437,217 |
| Current Affairs/Politics |
247,659 |
| Dieting/Weight Control |
894,050 |
| Donate to Charitable Causes |
549,098 |
| Educators |
111,554 |
| Educators/Teachers |
372,443 |
| Electronic Software MOB's |
74,025 |
| Electronics |
802,354 |
| Entering Sweepstakes |
547,112 |
| Environmental Donors |
14,072 |
| Environmental Issues |
392,580 |
| Executive Magazine Subscribers |
73,197 |
| Farmers |
25,025 |
| Fashion Clothing |
810,924 |
| Field & Stream |
1,275,436 |
| Finer Things |
2,098,581 |
| Fishing |
721,210 |
| Foreign Travel |
824,900 |
| Frequent Flyer |
433,233 |
| Gardening |
1,325,973 |
| General Electronic MOB's |
2,038,837 |
| Generic MOB's |
617,805 |
| Generic Magazine Inquiries |
73,613 |
| Generic Magazine Subscribers |
203,022 |
| Get Rich Quick |
20,917 |
| Golf |
5,613,030 |
| Gourmet Foods/Wines |
329,593 |
| Have A Cat |
844,304 |
| Have A Dog |
1,088,398 |
| Have Other Pets |
334,201 |
| Health & Fitness |
1,721,846 |
| Health & Nutrition |
900,487 |
| Health/Beauty |
132,852 |
| Health/Fitness/Vitamin MOB's |
55,939 |
| Home Decorating/Furnishing |
1,116,545 |
| Home Improvement |
747,997 |
| Home Video Games |
688,550 |
| Home Video Recording |
319,776 |
| Home Workshop |
537,871 |
| House Plants |
305,533 |
| Hunting & Shooting |
398,743 |
| Internet/PC's |
5,386,493 |
| Investing |
966,229 |
| Investors - Coins/Collectables |
195,805 |
| Investors - Oil & Gas |
112,536 |
| Invetors - Real Estate |
36,439 |
| Jewish Donors |
54,416 |
| Listen to Music |
1,377,228 |
| Low $ MOB's |
742,465 |
| Low & Electronic MOB's |
825,449 |
| Low & Mid $ MOB's |
625,449 |
| Low Income TV Buyers |
8,616 |
| Merchandise Buyers Retail |
1,702,160 |
| Mid $ & Electronic MOB's |
77,637 |
| Misc. Mid $ MOB's |
418,223 |
| Money Making Opportunities |
332,056 |
| Motorcycling |
113,243 |
| Movies |
13,684,799 |
| Music Lovers |
62,228 |
| New Technology |
448,387 |
| Our Nation's Heritage |
78,601 |
| Outdoor MOB's |
780,650 |
| Outdoor/Hunt/Fish/Camp |
155,633 |
| Photo Enthusiasts |
301,119 |
| Photography |
654,822 |
| Physical Fitness |
1,027,267 |
| Pistol Permit Westchester County NY |
8,513 |
| Real Estate Investing |
222,682 |
| Recreational Vehicles |
185,862 |
| Religious Donors |
715,827 |
| Restaurants/Dining |
18,374,067 |
| Running |
365,371 |
| Science Fiction |
167,109 |
| Scuba |
131,967 |
| Self Improvement |
594,463 |
| Smokers |
550,643 |
| Snow Skiing/Boarding |
297,565 |
| Sport MOB's |
65,201 |
| Sport/Outdoor/Health Magazine Subscribers |
97,469 |
| Sweeps Entrants |
24,963 |
| Sweeps Magazine Subscribers/MOB's |
177,861 |
| Telemarketing MOB's |
82,281 |
| Tennis |
218,481 |
| Travel Club Members |
91,671 |
| Travel In USA |
1,174,203 |
| Upscale Magazine Subscribers |
7,446 |
| Veterans |
3,598,416 |
| Walking For Health |
839,295 |
| Watch Cable TV |
540,478 |
| Watch or Attend Sporting Events |
1,097,861 |
| Wealthy Americans |
43,802 |
| Young Adult MOB's |
131,392 |
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