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* NEW FILE *
 
NHD Home Again Residential Masterfile

51,832,851 Single Family Homes $75.00/M
11,423,920 Apartment Dwellers $75.00/M
12,954,744 Fireplace Owners $70.00/M
3,091,162 Swimming Pool Owners $70.00/M
10,992,031 Air Conditioner Owners $70.00/M
11,198,525 Refinanced Homes $85.00/M

NHD HOMEOWNERS AND RENTERS represent a cross section of the American landscape. Homeowners and apartment dwellers are available in a way that enables the end user to custom select and target these markets. You can select the age of the home going back to the year 1900. Users can select home loan values in increments of $100,000.

Fuel your fire when you custom select one of the many buy criteria available. This is a must test for tools, home improvements products, lawn care, home equity, financial institutions, home and family, HVAC, door and window companies, pool services, energy companies, insurance companies and more for decorating and luxury.

Selections: Home Value $5.00/M, Dwelling Type, SFDU, MFDU $5.00/M, Gender $3.00/M, Lifestyles $10.00/M, Fuel Type Indicator $7.00/M, Age of Home $5.00/M, Age, Income, Occupational Type and Educational Level $5.00/M.

Source: Public Records, Database Enhancement

Terms: Net 30 Days from Mail Date. Sample must be cleared. Mail Date must be approved. Delivery 3 to 5 working days from receipt of order. Net Name arrangement available. DMA-MPS deleted. $15.00/M plus shipping on all canceled orders.

Update Schedule
Monthly

Gender
52% Male
48% Female

Minimum Order
10,000

Addressing
3480 Cartridge
9 Track 1600/6250
CD Rom
Diskette
Electronic
E-mail
FTP
Zip Disk
Zip Sequence

CD-Rom$30.00
Cartridge$30.00
Diskette$15.00
Email$50.00
FTP$30.00
Mag Tape$25.00
Zip Disk$30.00

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For more information, counts or clearances, call your broker or

McCarthy Media Group
Phone 608-837-4343
Fax 608-837-5006


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P.O. Box 477
Sun Prairie, WI 53590
608-837-4343 fax 608-837-5006

1620 8th Street
Monroe, WI 53566
800-410-5352 fax 608-329-4940

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