Fitness for Life Runners & Walkers consists of individuals who take running and walking seriously and as a way of life. These health conscious direct mail buyers, subscribers and web inquires view running as a passion rather than a passing phase. These individuals take the active approach to life where running, walking, healthy living and fitness are the norm rather then the exception. By choosing to run and walk these folks have made it clear that they're dedicated to long term fitness, health and happiness.

This is an ideal fit for most health and fitness offers, running publications, apparel, shoes, sports gear, home exercise equipment, and gym memberships. Health and beauty, vitamin and supplements, healthy eating, cooking magazine subscriptions, credit card and travel offers are natural fits as well.

SELECTIONS: State, SCF & Zip $6.00/M, Gender $7.00/M, 1Mo Hotline $10.00/M, 3Mo Hotline $7.50/M, Age $10.00/M, Dwelling Type $15.00/M, Phone $15.00/M, E-Mail $125.00/M

TERMS: Net name will be calculated against mailer's merge. Computer verification must be supplied. List owner requires gross payment on selection charges. Payment must be received within 60 days of mail date or order will revert back to gross names. Cancelled orders are subject to a $100/F cancellation fee plus run charges and shipping. All orders cancelled after mail date or merge purge are required to pay in full.

MONTHLY HOTLINE
207,367

GENDER
42% MALE
57% FEMALE

SOURCE: Direct Response, E-Mail

MINIMUM ORDER
10,000

NET NAME
Inquire

ADDRESSING
FTP $59.00 Flat
E-Mail $59.00 Flat


Sample Mail Piece
Required for Each Order